Capacidades de inovação de pequenas e médias empresas do setor metalomecânico em Cartagena, Colômbia
DOI:
https://doi.org/10.18041/1900-3803/entramado.1.7215Palavras-chave:
Inovação, PMEs, Setor metalomecânico, Competitividade, ProdutividadeResumo
Esta pesquisa identifica as capacidades de inovação das Pequenas e Médias Empresas (PMEs) do setor metalomecânico em Cartagena- Colômbia. A metodologia abordada foi exploratória e descritiva. A população selecionada correspondeu ao total das 25 PMEs do cluster metalomecânico, formalmente cadastradas na Cámara de Comercio de Cartagena (em português Câmara de Comércio de Cartagena), nas quais identificaram-se as lacunas e potencialidades para impulsionar as capacidades de inovação. Como resultado, encontrou-se em relação às capacidades de inovação, que 85% das PMEs promovem nas suas operações práticas inovadoras em todas as suas áreas funcionais, incentivando a criatividade e a inovação na concepção e desenvolvimento diferenciado de bens e serviços. Conclui-se que o cluster de empresas metalomecânicas deve direcionar esforços para consolidar capacidades inovadoras nas áreas de pesquisa e desenvolvimento, vigilância tecnológica, marketing digital e gestão logística, o que contribuiria para a melhoria da produtividade e competitividade do setor.
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