Determinando los factores del capital relacional en la interacción de cliente proveedor en MiPyMES

Autores/as

  • José Gerardo Álvarez-Hernández
  • Jesús Lavín-Verástegui
  • Norma Angélica Pedraza-Melo

DOI:

https://doi.org/10.18041/1900-3803/entramado.1.449

Palabras clave:

Capital intelectual, capital relacional, cadena de suministros, administración de relación con proveedores, MiPyMES

Resumen

El objetivo de esta investigación ha sido determinar y analizar los factores que caracterizan el capital relacional en la interacción cliente-proveedor en pequeñas y medianas empresas en una región específica de México. Con fundamento en la revisión de literatura se identifican las perspectivas de análisis de la variable de capital relacional en el trato con los proveedores. Se desarrolló y aplicó un cuestionario para recabar datos en 258 micro, pequeñas y medianas empresas (MiPyMES) del noreste de México. Se utilizó la técnica de análisis factorial exploratorio para la determinación de los factores que mejor reflejan la estructura subyacente de las variables de estudio. Se obtuvieron tres dimensiones importantes mediante lo cual se puede afirmar que la comunicación y el compromiso, la integración y la socialización son los factores que caracterizan la relación cliente - proveedor, en las micro, pequeñas y medianas empresas estudiadas.

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Publicado

2016-06-01

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Artículos

Cómo citar

Álvarez-Hernández, J. G., Lavín-Verástegui, J., & Pedraza-Melo, N. A. (2016). Determinando los factores del capital relacional en la interacción de cliente proveedor en MiPyMES. Entramado, 12(1), 38-49. https://doi.org/10.18041/1900-3803/entramado.1.449

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