El cacao en Norte de Santander, oportunidades y retos

Abstract

The research project “Cocoa in Norte de Santander, opportunities and challenges” has as central objective to formulate strategic guidelines for getting over challenges and opportunities of Norte de Santander’s cocoa sector with the purpose of achieving a higher participation in national and international markets with cocoa and its by-products. With the development of this research we get the diagnosis of cocoa sector regionally and nationally, achieving to analyze the influence of actors as cocoa growers, FEDECACAO and third entities, production levels, price conditions, main production departments, consumption levels, current state of cocoa growing techniques and social-economic conditions of cocoa growers, logistic factors which impact the cocoa commercialization and the necessary competitiveness to take advantage the opportunities and to enface the challenges in the cocoa produced in Norte de Santander. The methodology in this quantitative research is descriptive and documentary kind because we characterized the production, commercialization, transformation, potentiality, competitiveness, productiveness, value generation, social impact and development and other variables which influence on cocoa sector in Norte de Santander and Colombia, as the documentary and bibliographic review for getting the necessary information. The study population is Norte de Santander department in Colombia and the sample is the group of municipalities: Cúcuta, Ocaña, Sardinata y Tibú.